Archive for July, 2009

Happy birthday to the king of slice

July 2, 2009

Cheil bday

There’s no better way to celebrate Chris Heil’s 30th birthday, and his powerful golf slice, than with a cake designed by Mark Leicht. That’s what we call the King of Slice, and the Ace of Cakes. Happy birthday, Chris, and way to rock a cake design, Mark!

A new take on brand guidelines

July 2, 2009

brand guidelines

You know those moments where you see something you wish you had thought of first? And you want to punch yourself, and then you get pretty pouty because somebody else did something really, really smart and you can’t steal their idea because, well, that would be just wrong? Well, we had one of those moments when we found Christopher Doyle’s brand guidelines. We love him. We hate him (out of pure jealousy of course). And we know exactly how he should appear.